Carl’s Jr. is all about innovation and to stay at the forefront of the CBD trend, Carl’s Jr. presented the world with a bold and unexpected flavor: Rocky Mountain High. The first-ever CBD-infused burger. We pitched the idea to the client, the client thought it was interesting and we launched it on 4/20.

Recognition:

3x Clio Awards 2021 - Silver, 2x Bronze

2x Cannes Lions 2021 Shortlist

3x One Show 2021 Merit.

Role: Creative Team